The Business Leaders Network

Bob Dorf

Bob Dorf

Co-author, The Startup Owner's Manual

Allegedly retired serial entrepreneur, co–author of The Startup Owners Manual.

Bob Dorf is likely the second most knowledgeable Customer Development expert on the planet, second only to its developer and Godfather, Steve Blank. Together the two spent nearly two years conceiving, outlining, drafting, rewriting, and revising the global bestseller, The Startup Owner’s Manual, now a business bestseller in the U.S. and many countries around the world.

A serial entrepreneur, Bob left a lucrative broadcasting job at the age of 22 because he had a passion to start his own company, which he did seven times over three decades.

Bob’s track record as a founder, as he says: “two home runs, two base hits, and three great tax losses.” Bob invested in and coached or advised more than two dozen startups over more than a decade. Seven of them IPO’ed, while six went “straight into the toilet.” In all, he says, “an incredible 42 year entrepreneurial education!”

Customer Development the Science of Acceleration for Growth Businesses

Business of Software US 2012

Bob talks about starting up your own business, specifically developing your customers

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The science of acceleration for growth businesses


Business of Software US 2012

This was another incredibly well-received talk at Business of Software Conference 2012- for good reason. Bob Dorf has earned his startup chops, is entertaining, highly experienced and has seen a whole lot of successful and unsuccessful businesses. More importantly though, he has spent a huge amount of time thinking about why he was successful and unsuccessful and is totally passionate about helping others learn.

Watch this talk