Attention all retailers! What’s your app really about?

If you’re a retailer and either making it in mobile already or just thinking about your mobile strategy you should read this straight-to-the-point report by Altimeter Group’s Chris Silva.

View more documents from Jeremiah Owyang
We are running MiM 2012 – a forum for decision makers from retailers, content owners and financial service providers to discuss practical mobile strategies. It’s where early adopters with budget meet companies that are delivering mobile today in a relaxed and informal environment. No sales pitches, no corporate nonsense – just informed discussion and quality networking. Click here to see who’s speaking (well worth a look!) and the plan for the day.