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The science of lean startups.
Eric Ries
Business of Software US 2010
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From Bootstrap to $60m. What I’ve learnt
Scott Farquhar
Six ways to work out whether advice is helpful to you.
Jason Cohen
Marketing To Minorities – Business of Software 2010
Patrick McKenzie
Developing your sales story
Paul Kenny
Business of Software US 2009
Building brands inside out
Jennifer Aaker
What have I learned in 40 years of developing software products that people use?
Dan Bricklin
Sales – something for all tech entrepreneurs
Kathy Sierra at Business of Software 2009
Kathy Sierra
10 rules for successful products
Don Norman