27th June, Cambridge, UK. Over 200 delegates, 23 speakers, 14 company pitches. And Commander Jean-Luc Picard.
All together at Robinson College to connect, debate and learn from each other about the commercial future of the IoT.
IoT13 looked at the commercial potential of the IoT market, where it was headed, how IoT businesses are making money and some of the challenges they are facing on their journey.
Now we are planning IoT14 (see below), we’ve put together a selection of the highlights of the event, as rated by the people who were there.
It was a fantastic day, really enjoyable – you pulled it off in style. Packed audience, great speakers, great networking, and all very slickly organised. Pilgrim Beart, AlertMe
I met a lot of useful people, and I enjoyed the pitches and panels. Alex Van Someren, Amadeus Capital
I learned a tremendous amount at the conference and looking forward to seeing what happens next with many of the companies showcased. Ben Keyser, O2
The exhibition space was full of demonstrations and discussion among the delegates. Guests came from IoT companies (start ups to established businesses), investors in the space and larger corporate adopters. Among other things, we discussed some big questions:
Where will the IoT Journey Take Us?
How can you get involved in complex multi partner projects?
Where is the smart money in IoT?
The day also featured showcase presentations from some of the most promising businesses in the IoT: Good Night Lamp, Unioncy, Xively, Chirp.io, Concirrus, Electric Imp, Sigfox, Bleep Bleeps, Etherios, Thingworx, Berg, Clickslide Abacus and Datownia. Slides from all of our company presentations can be found here. If you would like to review the full programme for the day, it can be found here IoT13 schedule. The whole event was made possible by the support of our sponsors, committed to helping the growth of this exciting sector – BDO, Rackspace, UKTI, Taylor Wessing, DFJ Esprit, Erevena, Sigfox and Xively.
Want to know more?
We are running IoT14 on April 15th next year, at Robinson College Cambridge. If you’d like to know more and get involved, the site is here. Questions to Hermione@thebln.com.
We are looking for a technical guru to make some magic happen at a small but influential conference and event business. With your help, we can do more cool things.
Frustrated or under-appreciated in your current role? Come talk to us about how your work would make a real impact on our business and how we can support your personal development.
The Business Leaders Network is growing and we need a Developer and all round technical go-to person, who will be responsible for the development and day to day administration of the company’s online presence, as well as supporting the growth and automation of business processes including email marketing, social media, analytics, SEO and CRM.
You will have a knack for finding and implementing solutions to complex problems and want to work in an environment where you are both appreciated and appreciate the opportunities that we can offer to build your skill set and learn from some of the best people in the software industry in the world.
The role will require you to work closely with the management team and third parties to ensure that all identified improvements to the system can be integrated efficiently and with minimum negative impact. In addition to development, the role will encompass the day to day administration of the events website – including SQL and system maintenance, user configuration, task server administration and report design and execution.
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A Friday afternoon diversion. Here is Amanda Palmer, the musician, on her relationship with her fans and why she doesn’t charge for her music online.
She does a brilliant job of articulating exactly where the value in the exchange is for her fans, and, along the way, explains some of the new rules in the music industry and the challenges they present to individual artists. I’m not sure her ninja level of fan connection (stripping naked and allowing drunk Germans to draw on you) would work for everyone, but it’s certainly a stretch goal to bear in mind.
If you’d like to understand how to find and foster your superfans then there is still time to sign up for our masterclass on the 22nd Nov with Nicholas Lovell, author of The Curve, and a panel of entrepreneurs exploring the opportunities that free products provide. As our own experiment in the power of free, we are offering a limited number of guest places, thanks to the support of our sponsors, Erevena Executive Search, Rackspace and Taylor Wessing.
We think this is very important and urge you to watch and share if you think the same.
At last week’s Business of Software Conference in Boston, Greg Baugues talked about his personal struggles with depression and ADHD. the talk is moving, very funny, thoughtful and actionable – whether you experience this yourself, or know someone who does – you almost certainly will. In a show of hands during the talk, Greg asked how many people in the room knew of someone close to them, either at work or at home, that had similar experiences. Every hand in the room was raised. More than that, a very significant percentage of people in the room of 400 people then, bravely, shared the fact that they had experience of depression or some form of mental illness themselves.
In subsequent talks, a number of Internet and software heroes who were speaking also acknowledged publicly their own, first hand experiences.
We rushed the editing of the video through as we felt it was important that this was shared as fast as we could.
The talk has been up for a week and has already been viewed by over 25,000 people in more than 150 countries. More importantly, people are watching this and finding strength from the fact that they are not alone and indeed, it helps to talk about how you feel. In a world that sometimes feels to be focused relentlessly on growth, profit and the heroic (but relentless) grind of entrepreneurship, this might just be the most important video we have ever posted.
And it seems that few industries will be immune to it in the long term – digital manufacturing and 3D printing make it much easier for consumers to produce their own stuff, so if they’re widely adopted physical manufacturers could face the same sort of freeloading that is redefining music, video and games sectors. A whole range of businesses need to start engaging with the idea that a portion of their revenue is likely to be under attack, and under attack from people who love what these businesses are doing and want to share it.
These are the ideas behind The Curve, which is the best analysis available of why this is happening and what businesses can do about it. Here’s a nice 2 minute summary of what it’s all about:
The point is that as well as a challenge, the technologies that enable freeloaders also represent a huge opportunity – to assemble a great fanbase, to understand exactly what they want, and to provide much higher value services and products for the ‘Superfans’.
Don’t think that this is just a B2C phenomenon, either. Back in February, our CEO Tales on Open Source dug into this question a bit, and how a product that is accessible to all, freely, can make a great business model. The corporate superfans of OpenSource products value a range of things – professional support services, maintenance contracts, configuration services, even hardware, and their valuations for these products are high.
We’ll be bringing these perspectives together on the 22nd November with a special afternoon edition of CEO Tales, a seminar on how The Curve can work in your business. If you run or invest in a business online, you can register here.
“It’s hard to overstate the gamble Jobs took when he decided to unveil the iPhone back in January 2007. Not only was he introducing a new kind of phone — something Apple had never made before — he was doing so with a prototype that barely worked. Even though the iPhone wouldn’t go on sale for another six months, he wanted the world to want one right then. In truth, the list of things that still needed to be done was enormous. A production line had yet to be set up. Only about a hundred iPhones even existed, all of them of varying quality. Some had noticeable gaps between the screen and the plastic edge; others had scuff marks on the screen. And the software that ran the phone was full of bugs. “The iPhone could play a section of a song or a video, but it couldn’t play an entire clip reliably without crashing. It worked fine if you sent an e-mail and then surfed the Web. If you did those things in reverse, however, it might not. Hours of trial and error had helped the iPhone team develop what engineers called “the golden path,” a specific set of tasks, performed in a specific way and order, that made the phone look as if it worked.”
“As the new service evolved, though, the power struggle between Williams and Glass, which had been simmering at Odeo, moved to Twitter. Glass, protective of his new idea and distracted by his divorce, was growing increasingly edgy and anxious. When a lower-level employee mistakenly let a well-known tech entrepreneur join the service, Glass went into a tirade. “This is our enemy,” he yelled in front of the staff. “We need a war map. They’re going to attack us.” He also pulled Dorsey aside and confessed his fears that Williams wanted him out.”
In 2008, a Finnish journalist, at Helsingin Sanomat wrote a letter to Nokia explaining why their new phone was crap and what to do about it. Great story about what they wrote and the response from Nokia.
“And then there is another, different example: I send a text message, which is something that I do dozens of times every day. First, I press messages, then I select create message, and then I need to choose from among four options: text message, multimedia message, audio message, or e-mail. So each time, dozens of times a day in the years that follow, I am bothered by this extra message, and each time I give the same answer.
“I would guess that this is the case with others. My guess is that out of every 1 000 messages sent, 999 are ordinary text messages. It is as if my telephone had not been designed in such a way that it would make it as easy as possible to do what I am doing with it all the time, and that instead, the telephone is constantly promoting all of the amazing things that I could do with it.”
Some view Tesla as America’s greatest inventor – Matthew Inman at The Oatmeal for example – and see Edison as a stealer of credit and other people’s ideas. Bill Gates argues that Edison is America’s greatest, not because of the things he is often credited with inventing such as lightbulbs, but for the legacy he left in terms of the way he worked.
Stefan Ferber, VP IoT Innovations at Bosch outlines ten of the challenges that the Internet of Things needs to overcome to be a success. Neat overview but also think we should be focused on making more people understand how to make products people actually want rather than developing technologies.
Drop us a line if you find anything that makes you think that deserves wider appreciation.