Border went into administration last week so I was not sure what to make of the email I got today. Seemed very odd until I realised it was for an affiliate scheme run by the Customer Club Limited. As Borders already have my contact details, they hardly need them again. I guess the Customer Club wants the rights to use them to which is why theyare offering a £40 Wine Voucher for handing them over.
“As a registered customer of Borders, you were probably very disappointed to hear the business has gone into administration and may be closing down. We wanted to let you know that although you can’t buy online anymore, there are some great offers available in your nearest store with up to 50% off many items. If you’re not sure where your nearest store is just click here to find out and visit the store as soon as possible to pick up some fantastic bargains!
We’d also like to invite you to join Customer Club so you’ll know immediately if our circumstances change or more products become available. In the meantime, clearance items and special offers will be sent to you through the Club and you’ll also be one of the first to hear about any other savings and exceptional deals that you, as a customer of Borders, will have access to. So that we can offer you an efficient service tailored to your likes and requirements, we’d like you to complete a very short survey.
To thank you for completing the survey and as a gesture of goodwill from Borders to recognise your support we’d like to offer you a £40 Virgin Wines voucher. Just click here to complete the survey and receive your £40 Virgin Wines voucher.
Of course we respect your privacy so if you would prefer not to join Customer Club please click here and your name will be deleted from our records.
We really hope you’ll enjoy being a member of our club.
Here is the wine voucher with the code in case you want to buy some wine without getting on another mailing list.