As well as hosting Ken Segall at our CEO Tales on Thursday 31st May in London, we’re excited that you also have the opportunity for a very limited number of people to join us for a small pre-talk workshop and round table discussion with Ken before the main event. You need to be able to get to the venue by 4.00pm on the day.
For a chance to join us for the workshop prior to the talk, you need to be registered by 5pm on Friday 25th May and make sure you answer the registration question, “If you could ask Ken Segall one question, what would it be?“.
We will select, with Ken’s help, the participants over the weekend and let the selected attendees know by Monday 12 noon.
For a company that grew up espousing radical new thinking and braking conventions does it bother you that Apple is now perhaps the most controlling big brother company?
Not sure it is for me to worry about that. Consumers have choices. I personally have an HTC Desire HD Android phone and still use PCs. Doesn’t stop me from seeing the value of the Apple machine.
My question:
Ken, in the digital/mobile era, what makes a good brand name globally?