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Perspectives on the wonderful world of tech

Making it Mobile: arrive in style

November 13, 2012 by

If you’re planning your day out at Making it Mobile, we’re pleased to announce that our good friends at Uber are offering a £20 discount for their private driver service for delegates attending MiM. Using the Uber app, you can have a Mercedes or BMW with you in minutes to take you to and from the venue. Relax and network for a little longer at the end of the day with your transport sorted out. Simply register for MiM here and the promotional code and instructions will follow automatically. We can’t promise a red carpet but at least you’ll be mobile in all senses of the word.

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MiM 2012: The British are a nation of interacters. Great news for mobile.

November 13, 2012 by

Ann Cook delivers some fantastic stats about the British nation and their willingness to interact with content on the telly:

  • 14.9 million individuals interacted with ITV last year
  • 6.5 million of these individuals interacted using mobile and this figure is constantly growing
  • Currently, 60% of all interactions with ITV happen on mobile. This figure rises up to 80% for shows attracting younger audiences like X-Factor.

But what does all this mean for you? Peoples’ willingness to interact means that your audience no longer just wants to consume the content you provide them. They want to express opinions, vote, enter competitions – be part of the content themselves.

It therefore no longer makes sense to regard people as viewers, but rather as sources of data. By interacting with content people you give details of their preferences, opinions, location and propensity to spend. Analysing this data and optimising accordingly can help you increase revenue. Ann Cook did this and increased revenue by 20%. Need we say anymore?

And that is what Making it Mobile is about – real, commercial opportunities that you can implement in your organisation now. Meet with other business leaders, share ideas and learn in content-rich, peer-to-peer environment. We want all participants to leave with at least one actionable idea for their organisations and the contacts to make it happen.

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Who comes to Making it Mobile?

Making it Mobile, London attendee list.

November 12, 2012 by Mark T Littlewood

Making it Mobile, London 28th November is going to be a cracker! We have just added two new speakers, from my-wardrobe.com and iZettle, to a great line up of decision makers with thought-provoking stories to tell about implementing mobile in their business in 2012.

Also speaking are Net-a-Porter, Unilever, Incisive Media, Joule, Future Publishing, UBS, Edelman and Uber.

Continuing the theme of MiM attracting those who are doing, we’re also now seeing registrations from some of those whose businesses have been making headlines in mobile enterprise this year: including Starbucks, FT, Ogilvy, Wired, IQ Capital Partners, Twilio, MobiThinking and Tesco. Our aim, as ever, is to bring together people with the authority to make things happen in their organisation, and looking at a list of MiM alumni for the past two events emphasises our success in doing this.

Of course, every conference is only as good as its attendees. So you want to know the type of people who come…

Wordle of MiM alumni by job title

And if you’re curious about what sort of businesses these good mobile people come from, here’s the full list:

  • Unilever, Director, Global Media Innovation
  • Bango, CEO
  • EasyAsk EMEA, Managing Director
  • Golden Gekko, Head of Operations
  • Rackspace, Account Director
  • Red Gate Software, Innovator, New Business
  • Mippin, CEO
  • IQ Capital, Managing Partner
  • Mi-Pay, CFO
  • Out There Media, VP Business Development Europe & GM Germany
  • Madvertise, CFO
  • Masabi, Chief Product Officer
  • Inputdynamics, CEO
  • Starbucks, CIO
  • Bolser, Managing Director
  • Rackspace, Enterprise Sales Director
  • BSkyB, Interactive & Mobile Development Manager
  • EMAnetworks, CEO
  • Springboard, CEO
  • Volume, Head of Innovation & Enterprise projects
  • Uber, Head of Europe
  • HailoCab, Founder & CEO
  • Fauna & Flora International, Regional Director, Africa
  • LivingSocial, Managing Director, UK
  • Rated People, Product Director
  • DFJ Esprit, Partner
  • IF Communications, Account Executive
  • Paythru, Managing Director
  • Provident Insurance plc, CIO
  • Eagle Eye Solutions, CMO
  • Bankin’, COO
  • Blippar, CMO & Founding Director
  • BSkyB, Head of Sky+ Digital Products
  • Taylor Wessing, Partner
  • FreshMinds, Managing director FreshMinds Talent
  • bigwideworld, Partner
  • MagicSolver, CEO
  • BDO, Director
  • Entrepreneur, Entrepreneur
  • Telegraph Media Group, Director of Mobile
  • InMobi, Director, Business Development
  • Red Gate, Part of the Team
  • FT.com, Online Product Management Director
  • Black Hat Media, CEO
  • Rocket Lolly Games, Co-founder
  • Taylor Wessing, Partner
  • MiniMonos, CEO
  • Octopus Ventures, Venture Capitalist
  • Curious Quests, CEO
  • ITV, Director of Interactive & Managing Director of ITL
  • Gameware Europe, CEO
  • Comscore Inc, VP Mobile Europe
  • The Marketing Blog, Editor
  • Stoneburn, Managing Director
  • Money Dashboard, CTO
  • Advent Venture Partners, General Partner
  • Martlet, Investment Director
  • Visa Europe, VP Legal
  • Grapple Mobile, CEO
  • The BLN, Marketing Manager
  • Flypost, CEO
  • Scottish Equity Partners, Partner
  • Flirtomatic, Founder Fjord and Flirtomatic
  • SaleOrigin, Co-Founder
  • Perspecteev, CEO
  • Erevena Executive Search, Partner
  • Krowd 9, CEO
  • Mobiya, CEO
  • BlackBerry, Business Development
  • Lumu Invest, Managing Director
  • ehouse, Chairman
  • OgilvyAction, Social Strategist
  • Fab.com, Managing Director
  • Anglo Scientific, Director
  • Google, Product Manager
  • BlackBerry, PR Manager
  • Eagle Eye Solutions, Marketing Manager
  • mobiThinking, Editor
  • BDO, Partner
  • Mobile Future Group, Founder & CMO
  • Bolser, Apps Manager
  • Rackspace, Enterprise Solutions Consultant
  • Antix Labs Ltd, CEO
  • TRUSTe, UK Director of Ad Solutions
  • July Systems, Strategic Business Development Director
  • Madvertise, CEO
  • Highland Capital, Partner
  • Accel Partners, Associate
  • Mi Liberty, Managing Director
  • Ogilvy, Head of Social
  • Cogenta Systems, Chairman
  • Metropolis Music, Head Of Digital
  • Future Publishing, Editor-in-Chief, Digitial Editions
  • TopcashBack, Mobile Manager
  • SEP, Principal
  • SaleOrigin, Co-founder
  • Mobile Entertainment, Executive Editor
  • Fauna & Flora International, Director of Development & Communications
  • Northstar Ventures, Director
  • Oakhall Ventures, CEO
  • BDO, Manager – business assurance
  • TwentyAt, Co-Founder
  • Rackspace, Enterprise Solutions Consultant
  • Deloitte, Senior Manager
  • Netbiscuits, COO
  • Telecom Express, Digital Business Director
  • PlayPhone EMEA, Chief Commercial Officer
  • Taylor Wessing, Partner
  • BDO, Partner
  • Ixonos, Creative Director
  • Bango, SVP Strategic Accounts
  • Fidelity Growth Partners, Partner
  • Telegraph Media Group, Sales Director
  • On Device Research, CEO
  • Cogenta Systems, CEO
  • RBS, Head of Mobile, Business & Commercial
  • Etherow, Founder
  • Velti, General Manager
  • Erevena Executive Search, CEO
  • 451 Research, Analyst, Mobile
  • m8 Capital, Associate
  • Silicon Valley Bank, Head of Origination
  • Taylor Wessing, Partner
  • Golden Gekko, Founder & CEO
  • Telefonica Ventures, Senior Investment Manager
  • 2Pears / TwistedTree, Director
  • UKTI, VC Specialist
  • Agora Media Group, Editor
  • Inmobi, VP, Managing Director
  • Intel Capital, Investment Manager
  • IF Communications, Account Director
  • Agora Media Group, Publisher
  • Technokitten.com, Specialist in mobile media
  • BlackBerry, Senior Sales Director
  • Delta Partners, Partner
  • Taylor Wessing, International Corporate Group
  • LivingSocial, Mobile Manager
  • Aurasma, MD
  • TJJ, Partner
  • NESTA, Investment Manager
  • Kudan, Business Development Manager
  • Kodime, CEO
  • GEP, Dealmaker
  • Telefonica Digital, Business Manager
  • Tesco.com, IT New Technologies Manager
  • Forward Internet Group, Venture Capital
  • Octopus Ventures, Principal
  • GetJar, CEO & Founder
  • Money Dashboard, CEO
  • BrandAlley, Marketing & PR Director
  • The BLN, Director
  • The BLN, Founder
  • Great British Chefs, CEO
  • Silicon Valley Bank, Relationship Director – Global Markets
  • Unquote, Reporter
  • OpenMarket, Senior Market Development Manager
  • Mobcast Services, CEO & Co-Founder
  • Mobile Industry Review, Editor
  • News International, ex Head of R&D
  • Telefonica UK, Head of Enterprise Lab
  • Spontly, Co-founder
  • Taylor Wessing, Partner
  • Red Glasses, founder
  • Rackspace, Manager
  • Silicon Valley Bank, Director
  • Cortexica, CEO
  • SwiftKey, Co-Founder, CTO
  • eBay Classifieds, General Manager, eBay Classifieds Italy, Belgium, Turkey
  • Aurasma, Head of Innovation
  • HyperBees, Managing Director
  • Balderton, Principal
  • OpenMarket, UK CEO
  • Masabi, Marketing Executive
  • IS Communications, Director
  • Mobile Marketing Magazine, Editor
  • m8 Capital, Principal
  • Accel Partners, Vice President
  • @iboy, Consultant
  • Rated People, COO
  • Edelman, Digital Director
  • Taylor Wessing, Associate
  • Quidco, COO
  • Octopus Ventures, Venture Capitalist
  • BSkyB, Snr Mobile Product Manager
  • Pentech Ventures, Associate
  • Taylor Wessing, Partner
  • The Application Store PLC,, CEO
  • BlackBerry, Senior Planning & Marketing Manager UK – Applications
  • Viagogo, Director
  • Twilio, European Head of Marketing
  • Moonpig.com, Product Owner
  • AVG Technologies, Senior VP of Corporate Development
  • ubiCabs, Commercial Director
  • IMImobile, Executive Director
  • happiest, Founder
  • Nielsen Catalina Solutions, VP Business Development
  • Imperial College Business School, Student
  • NextWomen.com, COO
  • ViewRanger, CMO
  • Camfed, Head of IT Innovation
  • M3, Director
  • Mobile Monday Limited, CTO
  • Deloitte, Director
  • StrikeAd, Founder & CEO
  • Incentivated, Corporate Development Director
  • Taylor Wessing, Partner
  • Screenreach, CEO
  • AlpinaSearch, CEO
  • Domino’s Pizza, IT Director
  • AngelNews, Founder
  • Thrutu, Vice President
  • iZettle, Managing Director – UK
  • BlackBerry, Sales Manager
  • Joule, CEO EMEA
  • Namaste Entertainment, CFO
  • Eagle Eye Solutions, CEO
  • Aurasma, Marketing Director
  • Visa Europe, Legal Counsel
  • Fonleap, Co-founder
  • DFJ Esprit, Associate
  • July Systems, Sales Engineer
  • Somo, CEO International
  • Ether Books, CEO
  • Net a Porter, CEO
  • Independent, Product Manager
  • PROfounders Capital, General Partner
  • Taylor Wessing, Partner
  • Paythru, Director of Innovation and Development
  • Fauna & Flora International, Head of Enterprise and Innovation
  • Jasper Apps, Director
  • The Next Women, CCO
  • Somo, Chief Strategy Officer
  • Wiredred, Director
  • Acacia Capital Partners, General Partner
  • Mesmeric Mobile, CEO
  • Share The Match, PR and Marketing Manager
  • Wired.co.uk, Associate Editor
  • Mobile Marketing Magazine, Staff Writer
  • SLA Mobile, M-Commerce & Commercial Director
  • Halocline, CEO
  • MMC Ventures, Investment Director
  • Skype, Director of Product Marketing – Consumer
  • BagThat.com, CEO
  • UBS, CTO Client Experience
  • 5app, COO
  • Samsung Electronics, Technology Manager (Strategy and Partnership)
  • Connect Ventures, Managing Partner
  • Touchnote, CEO
  • Living Sports Ltd, Managing Director
  • M8 Capital, Associate
  • MoBank, Product Manager
  • PaymentEye, Editor
  • Venture Radar, Director
  • DinahMo, Marketing Consultant
  • ParcelGenie, CTO
  • Rackspace, Enterprise Solutions Consultant
  • Rackspace, Enterprise Marketing Manager
  • Stoneburn Software Services, CEO
  • 10X Networks, Inc, Founder
  • Tech City, Chief Adviser
  • Imperial College Business School, Student
  • LeanWorks, Co-founder
  • Wild Lion Media, Director
  • Taylor Wessing, Partner
  • Jeego, CEO
  • Revolution Software, Head of technology
  • The BLN, Events Executive
  • Rackspace, Enterprise Account Director
  • The BLN, Business Development
  • TechSmith, CEO
  • Ammeon, Sales Director
  • Incisive Media, CEO
  • Cogendo, CEO
  • InMobi, Manager, SmartPay
  • Masabi, CEO
  • Ideaworks 3D / Marmalade, Owner / N.E.D. / Angel Investor
  • Octopus Ventures, Venture Partner Manager
  • Hotspur Capital, Partner
  • July Systems, Strategic Biz Dev
  • GE Capital / HEC-Paris, M&A Associate
  • Clifton Cowley, CEO
  • my-wardrobe.com, CEO
  • The BLN, Business Development
  • Rackspace, Enterprise Account Director
  • Ixonos, Sales Director, EMEA
For more information and registration, Making it Mobile, London, 28th November.

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Top 100 European Software Companies Revenue up 20% in year

The top 100 European Software companies in the Truffle Partners 7th Annual Report, ‘European software vendors ranking 2012’, revenues have grown an average of 20% in the year since its last report was produced to 37.2 €B for Truffle 100 in 2012. Revenue was concentrated in the larger businesses though with 76% of revenues derived from the Top 25 companies, up from 63 % last year.

November 8, 2012 by Mark T Littlewood

The top 100 European Software companies in the Truffle Partners 7th Annual Report, ‘European software vendors ranking 2012‘, revenues have grown an average of 20% in the year since its last report was produced to 37.2 €B for Truffle 100 in 2012. Revenue was concentrated in the larger businesses though with 76% of revenues derived from the Top 25 companies, up from 63 % last year.

Germany, home of SAP, dominates the list of countries by revenue, accounting for 49% of the revenue of all companies in the 100. The list of companies with six; SAP, Dassault Systemes, Sage UK, Wincor Nixdorf, Hexagon achieving sales of over €1 billion per annum. Only 2 out of 5 companies has sales of over €100 million Euros however and this poses serious questions about the ability of technology companies in Europe to scale.

“If the Truffle 100 was just one company it would not be as big as Microsoft MSFT, and its growth is no faster. We are not closing the gap.

“If you compare the size of the industry in Europe compared to GDP, and compare it with the U.S., Europe [industry] should be five or six times bigger. There is a lack of support in most geographies. France is an example, but it is not alone.” Bernard-Louis Roques, Managing Partner, Truffle Partners quoted in Ben Rooney, Wall Street Journal.

Who will fund such a small group of potential public and private companies in Europe?

Meet some of them at our forthcoming BLN CEO Tales: Funding growth technology companies in Europe – the IPO option. Drinks networking and discussion debate. 21st November, 2012, 6-9pm.

We will hear from speakers; entrepreneur, angel/VC, public market investor and adviser – all with strong points of view on this critical issue.

  • 21st November, 6-9pm.
  • Drinks networking, panel discussion and audience Q&A, drinks networking.

Speakers:

  • Stuart O’Gorman, director of Technology Investment, Henderson Global Investors
  • Robin Klein, Index Ventures, The Accelerator Group.
  • Peter Campbell, CFO, Mimecast.
  • Ting Le Deng, Director Technology, UBS Investment Bank

Our supporters for this CEO Tales: Funding growth technology companies in Europe – the IPO option, are:

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MiM 2012: Six golden rules for innovation in the mobile space

November 7, 2012 by

Ross Sleight of Somo has six golden rules for companies wanting to innovate in the mobile space, and he wants you to know about them. In this talk he explains why simply leveraging the technical features of mobile is not enough – you’ve got to build something that helps a consumer be better at something they already do. Flirting, taking and sharing photos, socialising around big ‘watercooler’ TV events – these are some of the things consumers are doing better with mobiles, and which they are willing to pay money for. Ross explores how to identify these opportunities, monetise them and extend the market through partnering – that’s a lot to pack into ten minutes!

This talk was taken from our March edition of Making it Mobile. The Making it Mobile events are one day conferences for adopters of mobile to engage with disruptive businesses making mobile happen today. For the November edition we have lined up an exciting new programme of speakers who are integrating mobile into their business – find out more on the speakers and schedule here, or register for the event here.

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Making it Mobile – bringing business and mobile together

November 6, 2012 by

November’s Making it Mobile is going to be a cracker! We have just added two new speakers, from my-wardrobe.com and iZettle, to a great line up of decision makers with thought-provoking stories to tell about implementing mobile in their business in 2012. Also speaking are Net-a-Porter, Unilever, Incisive Media, Joule, Future Publishing, UBS, Edelman and Uber.

Continuing the theme of MiM attracting those who are doing, we’re also now seeing registrations from some of those whose businesses have been making headlines in mobile enterprise this year: including Starbucks, FT, Ogilvy, Wired, IQ Capital Partners, Twilio, MobiThinking and Tesco. Our aim, as ever, is to bring together people with the authority to make things happen in their organisation, and looking at a list of MiM alumni for the past two events emphasises our success in doing this.

Wordle of MiM alumni by job title

Making it Mobile alumni - mobile enterprise

And if you’re curious about what sort of business these alumni come from, here are 100 alumni companies:

Advent Venture Partners, Agora Media Group, Antix Labs Ltd, Aurasma, AVG Technologies, BagThat.com, Balderton, Bango, Bankin’, Black Hat Media, BlackBerry, Blippar, Bolser, BrandAlley, BSkyB, Camfed, Comscore Inc, Cortexica, DFJ Esprit, Domino’s Pizza, Eagle Eye Solutions, EasyAsk EMEA, eBay Classifieds, EMAnetworks, Ether Books, Fidelity Growth Partners, Flirtomatic, Flypost, Fonleap, FT.com, Gameware Europe, GE Capital/HEC-Paris, GetJar, Golden Gekko, Google, Grapple Mobile, HailoCab, Hotspur Capital, IMImobile, Incentivated, Inmobi, Intel Capital, ITV, Ixonos, Jeego, July Systems, Kodime, Kudan, LivingSocial, Madvertise, MagicSolver, Masabi, Metropolis Music, Mi-Pay, Mippin, MMC Ventures, MoBank, Mobcast Services, Mobile Industry Review, Namaste Entertainment, Netbiscuits, News International, Nielsen Catalina Solutions, Octopus Ventures, Ogilvy, Out There Media, ParcelGenie, paythru, Perspecteev, Provident Insurance PLC, Quidco, Rated People, RBS, Revolution Software, Rocket Lolly Games, SaleOrigin, Samsung Electronics, Silicon Valley Bank, Skype, Somo, Spontly, Springboard, Stoneburn, StrikeAd, SwiftKey, TechSmith, Telecom Express, Telefonica Digital, Telegraph Media Group, Tesco.com, The Application Store PLC, TopcashBack, TRUSTe, TwentyAt, Velti, Viagogo, Visa Europe, Volume, Wild Lion Media, Wiredred.

 

 

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MiM 2012: what do your customers do when you can’t see them?

November 5, 2012 by

Ever wondered what your customers do with your product when you’re not in the room? Chances are it a) won’t be what you expect and b) will be one of the most valuable things you can know.

In this talk from the March edition of MiM, Matt Gierhart from Ogilvy sheds a little light on consumer behaviour and talks about how to work with these behaviours to build something that makes customers awesome. It’s a big topic, so big that we have added in an extra session to the November edition of Making it Mobile to cover some of the great new work being done with insights into human behaviour.

This talk was taken from our March edition of Making it Mobile. The Making it Mobile events are one day conferences for adopters of mobile to engage with disruptive businesses making mobile happen today. For the November edition we have lined up an exciting new programme of speakers who are integrating mobile into their business – find out more on the speakers and schedule here, or register for the event here.

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Customer engagement: think you’re not involved? You’re wrong.

November 1, 2012 by

Running the MiM Award over the past couple of weeks has been like throwing a fancy dress party. We’ve issued the invitations, ordered the beer, and now old friends and new are getting in touch. ‘Shall I wear this?’, ‘Can I invite Sarah, she wants to come as a penicillin molecule?’

In particular, I’ve had a number of conversations with people who don’t think they have a customer engagement costume. Of course, they do: let me say up front that anyone who is building tools that help businesses communicate with customers, at any time, in any location, is involved in customer engagement.

PWC’s Trendsetter Barometer is quite clear about the scope of what is being done at the moment – 47% of companies surveyed are using mobile and social media channels for some form of customer outreach. Right now, popular applications include better targeted marketing campaigns, word of mouth promotions, and customer feedback for product development.

Of course, this is just a snapshot of what is popular now. The unique ability of mobile devices to be always present and always useful throughout a customer’s day means there are thousands of opportunity to improve customer engagement in ways which are not even mentioned here, and the MiM Award is designed to pick out great ideas that help companies do that.

For inspiration, our good friends at Twilio have some great case studies on the use of mobile throughout the customer engagement cycle, for example:

So, to summarise: if your business helps enterprises use mobile tools to communicate with their customers, or serve their customers more efficiently, then it’s in customer engagement. Hope that’s clear: just don’t ask us about the dress code for MiM, unless you want to come as a penicillin molecule.

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MiM 2012: Ready, Fire, Aim. Domino’s Pizza on learning by doing.

October 31, 2012 by

Colin Rees, the IT manager at Domino’s Pizza, has an amazing success story – £1m of pizza sales per week through mobile apps speaks very loudly indeed. And how did they manage to delight customers so well? They ask, they listen and they iterate. Rapidly.

Colin talks about the upfront investment needed (‘we didn’t spend much time – any time at all – building a business case’) and the challenges of learning by doing. It’s inspiring stuff.

This talk was taken from our March edition of Making it Mobile. The Making it Mobile events are one day conferences for adopters of mobile to engage with disruptive businesses making mobile happen today. For the November edition we have lined up an exciting new programme of speakers who are integrating mobile into their business – find out more on the speakers and schedule here, or register for the event here.

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MiM 2012 Nick Lansley, Head of R&D, Tesco. 10 mobile targets for 2012.

October 31, 2012 by

The wonderful Nick Lansley, R&D guru at Tesco.com talks about his comprehensive approach not only to mobile – but devices as a whole – and meeting customer needs. In his short and punchy talk, Nick shows that a device strategy is not just about flashy tech and outlines 10 targets you should look to complete before the end of 2012.

This talk was taken from our March edition of Making it Mobile. The Making it Mobile events are one day conferences for adopters of mobile to engage with disruptive businesses making mobile happen today. For the November edition we have lined up an exciting new programme of speakers who are integrating mobile into their business – find out more on the speakers and schedule here, or register for the event here.

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